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Richard Fenning, CEO of Control Risks
Richard Fenning, CEO of Control Risks, will discuss “The Arab Spring: The challenge for business in North Africa and the Middle East 2012” DATE: Tuesday, Feb. 7TIME: 10 a.m.Place: Lisagor Room, National Press Club529 14th St. NW, Washington, D.C. Fenning will discuss how the civil unrest of the Arab Spring has affected the way people do business in North Africa and the Middle East. “Planning for low-probability but high-impact events must be part of any sensible strategic forecast,” he said. The impact of the Arab Spring will continue to reverberate strongly across the region. Tunisia,…
Type: Event
How to Create a Social Media Workflow
Are you using an effective social media strategy to communicate your message? In this session, you will learn how to create an effective social media strategy, a practical workflow, how to design individual campaigns, how to plan a social editorial calendar, how to create meaningful social content, how to create meaningful blog content, how to measure your ROI and how to set appropriate benchmarks. Everyone will receive templates to take back and use as well as our 40-page workbook with step-by-step instructions covering everything discussed. This is a very intensive, hands-on class intended…
Type: Event
Finding Your Influencers and Your Audience
You or your client has just launched a new content-driven product, one that is so amazing that you now expect to see sky-high numbers on the web. But for all your effort, it seems like only half the people you hoped for actually clicked on the website (or downloaded the mobile app, or joined the Facebook page...) What gives? It’s possible that you launched a great product in the wrong digital space. Or you identified influencers online who aren’t as connected as you may have thought. Or worse, the intended audience doesn’t really use the tool for which you developed. What can you do to…
Type: Event
Renewable Transmission Developers
Newsmaker: Renewable Transmission Developers will Discuss "Infrastructure Needs to Expand Offshore Wind Development" The National Press Club Newsmakers Committee will host a Newsmaker forum on the growing importance of offshore wind and the tools and infrastructure necessary to get it to consumers, in the club's Zenger Room at 3 p.m. Wednesday, Nov. 30, in the National Press Building, 529 14th St. NW, Washington, D.C. With vast untapped wind potential off the Eastern Seaboard, a number of companies are moving to build America’s first offshore wind farms. While developers have experienced…
Type: Event
Former Mexican State Governor Enrique Pena Nieto
Former Mexican State Governor Enrique Pena Nieto to Speak on U.S. - Mexico Relations Enrique Pena Nieto, 45, who completed his term as Governor of the State of Mexico in September 2011, will speak at a National Press Club Newsmaker press conference at 12:30 p.m. on Tuesday, November 15, in the Zenger Room of the National Press Building, 529 14th St., N.W., Washington, DC. Pena Nieto will be discussing important issues of mutual interest including trade, security, immigration and economic relations. Peno Nieto has expressed an interest in being a candidate for the 2012 Mexican…
Type: Event
Kicked Out and Then a Dropout
Kicked Out and Then a DropoutNew National Report Shows that Unnecessarily Harsh Discipline Policies Are being Applied Unfairly and Disproportionately to Minority Students,Dragging Down Academic Achievement Panel to Include: Daniel Losen, (the report’s author) Civil Rights Project at UCLARep. Bobby Scott (D-VA)Jonathan Brice, School Support Network Officer, Baltimore City SchoolsHon. Steven Teske, Juvenile Court Judge, Clayton County, GAProf. Kevin Welner, U. of Colo., National Education Policy Center (Washington, DC) – Daniel Losen, a lawyer and teacher, formerly of Harvard University and…
Type: Event
Blogging Basics
In "Blogging Basics" participants will set up a blog using Blogger and learn how to format their posts, add videos and pictures, easily include ads, and monitor the blog statistics using FeedBurner. The class is limited to 15 people. There is a class fee of $25 for NPC members and $50 for nonmembers. The fee can be paid by credit card, check, or member account. Register online at http://bit.ly/6f1yyA or by contacting Beth Shankle at [email protected] or 202-662-7509. Participants are welcome to bring their own laptops, but computers will also be provided. Special thanks to the Ethics and…
Type: Event
Blogging Basics
In "Blogging Basics" participants will set up a blog using Blogger and learn how to format their posts, add videos and pictures, easily include ads, and monitor the blog statistics using FeedBurner. The class is limited to 15 people. There is a class fee of $25 for NPC members and $50 for nonmembers. The fee can be paid by credit card, check, or member account. Register online at http://bit.ly/6f1yyA or by contacting Beth Shankle at [email protected] or 202-662-7509. Participants are welcome to bring their own laptops, but computers will also be provided. Special thanks to the Ethics and…
Type: Event
Twittering Away
A class for those who are interested in twittering during big events or for any other purpose. We will discuss what Twitter is and how it can be used by journalists, then move into a hands-on period where participants can set up their own account, connect their account with their cell phone and Facebook page, and (if they have administrative access) add a twitter badge to their website or blog. Twitter is a micro-blogging service where users can post brief updates and respond to the updates of others. Ways journalists can use Twitter include communicating with each other and their audiences,…
Type: Event