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Political operatives to reveal the secrets of Internet political ads, July 22
How do political ads on the Internet target certain voters and not others? What are the possibilities when you match up a database of computer cookies and voter lists? Find out at the next installment of the ongoing Campaign Boot Camp series, presented by the Regional Reporters Association, the National Press Club Journalism Institute and the Institute’s Professional Development Committee. This program will be held July 22 from 9:30 a.m. to 11 a.m. in the Bloomberg Room. The program is free, but please click here to RSVP. Explaining how targeted campaign ads on the web work and why they…
Type: News
Still time to register for top tips from Poynter's writing guru Roy Peter Clark, July 10
The Poynter Institute's writing guru Roy Peter Clark will offer instruction on how to "write short" Thursday, July 10, from 9:30 a.m. to 11 a.m. in the Zenger Room. The price is $5 for members, $10 non-members. Registration is required. Click here to register. Clark teaches writing at the Poynter Institute in St. Petersburg, Florida. He is the author of many books on language and writing, including "Writing Tools" and his most recent, "How to Write Short: Word Craft for Fast Times." The craft of short writing precedes the creation of Twitter and Facebook by about 3,000 years, Clark says.…
Type: News
Former White House CTO to discuss new book on entrepreneurial technology, July 22
Aneesh Chopra, formerly the White House's first chief technology officer, will discuss the entrepreneurial opportunities technology offers government to address challenges in public health, energy and education through his new book, "Innovative State: How New Technologies Can Transform Government." The event will be held on July 22 at 6 p.m. in the Holeman Lounge. This is a ticketed event and registration is required. Chopra in his book asserts that the federal government has not kept pace with the private sector's technological advances over the past 20 years. At the White House, Chopra led…
Type: News
Need a vacation? Check out the Press Club trip to Costa Rica, Oct. 11 to 18
Join the National Press Club travelers on a trip to Costa Rica that explores this Central American jewel from coast to coast. Occupying a privileged spot in Central America, Costa Rica touches both the Caribbean and Pacific Oceans and exemplifies some of the best conservation efforts in this hemisphere. This truly unique experience costs $1,989 per person, double occupancy. Respond quickly to assure your spot. To sign up or for more information, please click here. The trip will allow time to relax on the pristine beaches, enjoy the great food, and luxuriate in the spectacular…
Type: News
Make NPC your home for watching the 2014 World Club, Tuesday July 1
The 2014 World Cup may be in Brazil, but the best place to watch is right here in the heart of the nation’s capital! Watch the U.S. team's first match in the Round of 16 against Belgium on Tuesday, July 1 at The National Press Club's First Amendment Lounge. Doors to the First Amendment Lounge will open at 3 p.m., with the game starting on the Club's big screen at 4 p.m. This event is open to the public. Tickets are available $10 per person for Press Club members and $15 per person for the general public. To purchase your ticket, click here. The bar will feature Brazil’s special drink the…
Type: News
Transportation Secretary Anthony Foxx Luncheon moved to July 21
Transportation Secretary Anthony Foxx will speak about increasing U.S. transportation infrastructure spending at a National Press Club luncheon on Monday July 21. (Note the new date for the speech.) In the midst of last-minute congressional efforts to avoid a shortfall in the Highway Trust Fund, Foxx will speak about the need for long-term transportation investment, arguing that the ongoing lack of certainty and stability poses an even greater threat to the country’s ability to grow. Foxx is a former mayor of Charlotte, North Carolina, who became transportation secretary last year. Lunch…
Type: News
Club author Tom Young introduces military thriller, 6:30 p.m. July 15
Tom Young will discuss and sign copies of "Sand and Fire," a remarkable military thriller from one of the most widely acclaimed new suspense writers, at 6:30 p.m. July 15 in the conference rooms at a National Press Club Book Rap. Registration is required. Tickets are $5 for Club members; $10 for the public. This event is a fundraiser for the NPC Journalism Institute. Books must be purchased through the Club. No outside books or memorabilia permitted. All sales are final. Set in North Africa, the book revolves around a jihadist leader who has seized a supply of sarin gas and is wreaking havoc…
Type: News
Club podcast covers fight for Senate control, Cantor loss, tea party
Do Republicans have a chance to regain the Senate in this year’s midterm elections? Which party has the advantage heading into the November elections? And what will Eric Cantor's stunning primary defeat mean for the tea party and the GOP? SiriusXM Satellite Radio White House correspondent Jared Rizzi discusses these topics and others with American Enterprise Institute political scientist Norm Ornstein on the latest edition of Update-1. Update-1 is produced by the National Press Club Broadcast Committee. It provides a forum for listeners to learn about newsworthy stories either originating…
Type: News
Turn your blog into a content marketing machine, 9 am July 11
Blogs aren't dying, they're evolving. And it's time for your communications strategy to do the same. Join the National Press Club Journalism Institute and Adfero Group for a professional development session on rethinking your blog at 9 a.m. July 11. Registration for Club members is $35. Members should login for the promo code. Start reengineering your blog into a well-oiled content marketing machine that powers SEO, thought leadership and inbound marketing. In this session, we'll show you how to retool your content, add horsepower to your advertising campaigns and turn one-time visitors…
Type: News
Purdum recounts political battle to pass 1964 Civil Rights Act, 6:30 pm July 8
As the 50th anniversary of the passage of the Civil Rights Act of 1964 approaches, the Book & Author Committee will hold a Book Rap featuring Todd Purdum, who will recount the political battle to pass it. Purdum will discuss his book, “An Idea Whose Time Has Come: Two Presidents, Two Parties, and the Battle for the Civil Rights Act of 1964,” and sign copies at 6:30 p.m. July 8 in the conference rooms. Registration is required for this ticketed event, which is a fundraiser for the NPC Journalism Institute. Books must be purchased through the Club. No outside books or memorabilia permitted…
Type: News