Search
Displaying results 31 - 40 of 354
How to Write Short
“How to Write Short”July 10 9:30 – 11 a.m. Zenger Room Roy Peter Clark teaches writing at the Poynter Institute in St. Petersburg, Florida. He is the author of many books on language and writing, including "Writing Tools" and his most recent, "How to Write Short: Word Craft for Fast Times." The craft of short writing precedes the creation of Twitter and Facebook by about 3,000 years. Writers have always expressed their most important ideas in the shortest texts. Among the topics covered in this workshop:*How to order words for emphasis.*How to energize your verbs.*How to figure out what…
Type: Event
National Press Club Journalism Institute Boot Camp
8:30 a.m. – 9 a.m. Registration and Breakfast – First Amendment Lounge 9 a.m. – 9:15 a.m. WelcomeMyron Belkind, NPC PresidentAmy Fickling, chairwoman, Professional Development Committee 9:15 a.m. – 10:45 a.m. Breakout Sessions The Resume Doctor - Jodi Schneider, Bloomberg News – Lisagor RoomAs technology and the news business changes, so do employers' expectations for resumes. Find out what managers are looking for from an experienced editor. Jodi will schedule 15-minute individual sessions in the library conference room from 11 a.m. to 1 p.m. Sign up in advance at [email protected] LinkedIn:…
Type: Event
Campaign Boot Camp 2014: FEC Data Disclosure
The ongoing 2014 Campaign Boot Camp program continues on April 7 with the Federal Election Commission staff providing a refresher on how to find disclosure data on the agency's website, www.fec.gov. The program is free, but registration is required below. The program runs from 9:30 a.m. to 11 a.m. This year's course is timed to take place a week before the filing deadline for the first of this year's quarterly disclosures of candidate contributions and expenditures. The FEC staff will take you through the campaign map tool, the candidate/committee viewer, and the variety of information in the…
Type: Event
Entrepreneurship - Buzz Word or Valuable Lesson?
Why is everyone talking about entrepreneurship? What does entrepreneurship really mean? To get the answers, join Jessica Hirt and Hannes Luth, passionate entrepreneurs and co-founders of Wunderbar Media, at the NPC Communicators Breakfast in the Truman Lounge on Wednesday, Jan. 29. A continental breakfast and networking starts at 8 a.m., and the program begins at 8:30 a.m. Admission to the Communicators Breakfast is free for NPC members and $10 for guests. Jessica will share her experience from the corporate world and discuss the lessons she learned from opening a satellite office for a large…
Type: Event
How to Write a Book
Join a book agent and four club members/book authors to discuss how to pitch and write a book at a program at 6:30 p.m. Tuesday, Oct. 29, in a program co-sponsored by the Professional Development Committee, Freelance Committee and National Press Club Journalism Institute. Book agent Deborah Grosvenor and authors Tom Dunkel, Alison Fitzgerald, Eleanor Herman and Tom Young, all of them members of the Club, will talk about their experiences and offer tips. Former Club President Jonathan D. Salant, chair of the Professional Development Committee, will…
Type: Event
get {smart}: Content Marketing for Public Affairs Pros
Smart organizations are turning to content marketing to advance their public affairs strategies. The future of communications lies not simply with media relations or advertising, but with content creation: generating media (articles, images, videos) that your target audiences are likely to consume and share. In this session, our panel of experts will explain why content marketing is a strategy that is here to stay, and show you how your organization can leverage content marketing to build a base of loyal supporters and/or advocates. Then we’ll share tips and tactics for creating quality,…
Type: Event
get{smart}: Advanced Web Analytics
If you've mastered pageviews and bounce rates and feel there is nothing left to learn, dive in deeper to web analytics. Adfero's team of experts will demonstrate the value of advanced analytics techniques such as goal-funneling, A/B testing and heat map research. The fee is $35 for NPC members and $45 for non-NPC members. The session will begin at 9:00 a.m. and end at 10:30 a.m. The get {smart} series is sponsored by the National Press Club Journalism Institute and Adfero Group.
Type: Event
Introduction to Tumblr
If you've been wondering just what Tumblr is and why everyone seems have one but you, sign up for our Introduction to Tumblr class from 9:30-11:00 a.m. in the Bloomberg Room. Tumblr is a blogging platform that lets you quickly and easily post everything from photos, to text to video. Come find out more about its applications and create your very own Tumblr site. Registration is required. Registration is free for NPC members; $15 for non-members. This session will be taught by Elizabeth Allin, research librarian at the NPC Journalism Institute.
Type: Event
Post-Election Payback
Reporter Training on the "Post-Election Payback"Please join the Center for Responsive Politics, the National Press Club Journalism Institute and veteran reporters and experts for this "Post-Election Payback" training. This training will showcase the latest datasets, tools and case studies to help reporters drill down and track the effects of campaign money on policy outcomes and on hiring decisions in Congress and in the new administration.WHEN: Friday, April 26 - Saturday, April 27WHERE: National Press Club, Lisagor Room (Friday) and First Amendment Room (Saturday)Friday, April 26 (Lisagor…
Type: Event
Write It-Say It: How Word People Can Love Being Online and On Air
Lee Powell, AP broadcast reporter and producer, will give practical writing tips from a reporter-turned video journalist. Registration is required. Club members can attend at no charge; non-members pay $10. The session will run from 9:00-10:00 a.m. Gone are the days when newspaper reporters only typed out words on a page. Or television stations rolled with a "crew." Doing news today means doing it all. Reporters shoot video. Photojournalists report. Everyone is struggling to marry pictures with words all while staying true to the story. There is good news: if you can write, you can craft…
Type: Event