"People want and need our journalism more than ever." That's how the President and CEO of News Media Alliance, David Chavern, describes the current state of the newspaper industry. The NMA previously was the Newspaper Association of America. It's the news industry's largest trade organization, representing about 2,000 publishers in the United States. In an Update-1 interview with Broadcast Podcast member Gemma Puglisi, Chavern talks about the record number of readers last year as local news became vitally important during the coronavirus pandemic. He also discusses how digital editions are allowing newspapers to reach subscribers well beyond their geographic boundaries, and explains the challenges of monetization and distribution.