Merry Bruns: Web Writing

Make your site content dynamic and customer-focused!
If you're migrating content from print to web, moving your site to a CMS, developing a new architecture, or just need to make your content scannable and readable, this class is for you.

• Two-days of working hands-on with content directly in a computer lab.
• You'll be DOING what you're LEARNING in a fast-paced, skills-based workshop.
• Demos, exercises, site critiques and lively class discussion let you apply what you've learned to your site the very next day.

Gain immediate, right-now web writing skills

You'll apply what you've learned to your work the very next day.

Web Editing Techniques
• Edit print text for easy scanning and reading.
• Create reader-centered content focused on their needs.
• Use visuals wisely to support, not dominate, content.

Organizing Your Content
•Organize your content so readers can find it.
• Learn organizing principles for multiple search routes.
•Label and identify your information using terms they'll recognize.

Writing for Your Reader
• Edit complex text, FAQs and instructions using clear writing.
• Write directly and effectively to your readers.
• Find solutions for those VERY lengthy documents.

…and much more.

We'll be applying all this in a practical manner to energize your material, develop your content effectively, create a strong audience focus, and make your content easy to read and find.

COSTS:
$650 per student for two full days.
$625 for NPC and DCWW members.

REGISTER ONLINE:
http://www.sciencesitescom.com/workshops.html