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Discovering Truth is an insight-filled exploration of the role of media in communications and how today’s social media affects trust in institutions and divides an increasingly polarized society. From the rise of fake news to destabilizing foreign and domestic extremist content, more information does not necessarily lead to more facts.
The book is based on Love’s popular podcast series, “Discovering Truth”, which examines the difficulty of determining truth in a world of heightened social media output, unfettered political propaganda, foreign and domestic extremist content, hacks and lies.
"Discovering Truth" draws insights from contemporary leaders like Paul Polman- former CEO of Unilever, John Pepper- former Chairman of Procter & Gamble and The Walt Disney Company, Keith Reinhard- Chairman Emeritus of DDB Worldwide, Stephan Loerke- CEO World Federation of Advertisers (WFA), Harvard Business School Professor Jeffrey Rayport, and legendary ethologist Jane Goodall, founder of the Jane Goodall Institute.
This book could not be timelier, as it offers a path to a future where we all might better discern between fact and fiction… if we are willing to do the work, ask the right questions, and see more than one perspective.
About the Author
Tim Love is a former Vice-Chairman of Omnicom Group, the leading worldwide advertising and marketing services company. He grew up in the 1950’s in a household built on the rapidly growing television and radio sales and service. His 42-year career in the advertising industry provided extensive global brand-building experience with some of the world’s largest and most reputable advertisers obtaining first-hand experience with consumers in over 100 countries. Hear more from Tim Love in this video.
Internationalist Press is an on-demand book publishing enterprise from The Internationalist, powered by global publisher. Internationalist Press specializes in contemporary marketing thinking from around the world.
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