National Press Club

Podcast explores the popularity of fair trade products

October 26, 2015 | By Shannon Fisher | shannon@shannonfisher.com

In this episode of the National Press Club's podcast Update-1, NPC member Shannon Fisher explores fair trade, a manufacturing and distribution process that closely monitors imported products and ingredients from farms to store shelves, with an emphasis on global human rights.

Fisher interviews Rodney North, director of marketing and external relations for Fairtrade America, the foremost domestic certifier of fair trade products. They discuss the certification process and the reasons for the growing popularity of fair trade products. Fisher later speaks to Cheryl Pinto, director of values-led sourcing for Ben & Jerry’s, about her company's use of these products. The ice cream manufacturer is the largest corporate user of fair trade products in the United States.

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Update-1 is a production of the NPC's Broadcast Committee. It provides a forum for listeners to learn about newsworthy stories, many originating from the National Press Club or involving club members.