National Press Club

Depictions of African-American Women in Media and Advertising

Depictions of African-American Women in Media and Advertising

September 21, 2017 2:00 PM

Location: Murrow Room

This event is RSVP only. Please contact Ayanna Jackson (using the information below) to RSVP.

RECONSTRUCTION: EVOLVING THE IMAGE OF AFRICAN-AMERICAN WOMEN IN ADVERTISING AND MEDIA THROUGH PUBLIC POLICY
September 21, 2017, 2:00 – 4:00 PM
Location: Murrow-White-Lisagor Conference Rooms

Please click here to register.

Join the American Advertising Federation (AAF) and Zeta Phi Beta Sorority, Inc. for a panel discussion on the integral role the advertising and media industries play in cultivating consumer perception and its impact on one of society’s most misrepresented groups.

Earlier this year, the AAF and Zeta commissioned a study, performed by the University of Missouri’s School of Journalism, on the effects advertising, news, reality television and other media have on the perceptions of African-American women. The results of the study will be released this fall in a topline report. The organization’s goal is to use the research to facilitate institutional changes in the way African-American women are depicted in advertising and media and to develop guidelines for critical thinking in order to assist consumers in discerning content.

READ OUR REPORT, REALITY TV: ENTERTAINING…BUT NO LAUGHING MATTER at AAFTL.COM/WATCHPARTY

For More Information On This Event, Contact:

Ayanna Jackson
202-371-2333
AJackson@AAF.org